Insights forModern Commerce
Insights, guides, and best practices for product information management
Articles - Page 4
Job Title Category Mapping: How to Classify CEO, Founder & Director Roles
Job Title Category Mapping: How to Classify CEO, Founder, Director and Every Other Role in Your Taxonomy You are building a CRM, a B2B contact database, a startup classification system, or an internal...
How to Create a Google Shopping Product Feed: The Complete 2026 Guide
How to Create a Google Shopping Product Feed: The Complete 2026 Guide Google Shopping is not keyword-driven. You do not write ads and bid on search terms the way you do in Google Search. Instead, Goog...
GTIN and UPC Compliance for Ecommerce: The Complete 2026 Guide
A product with an invalid GTIN does not throw an obvious error. It does not flash a warning on your product page. It just quietly underperforms — suppressed in Google Shopping, flagged in Amazon Selle...
PIM for Fashion and Apparel: 2026 Guide
PIM for Fashion and Apparel: Attributes, Taxonomy, and Channel Syndication Guide (2026) If you run product data for a fashion brand, you already know that PIM for fashion is a fundamentally different ...
PIM Data Quality: How to Measure, Score & Fix Your Product Data (2026)
PIM Data Quality: How to Measure, Score, and Improve Your Product Data in 2026 Here is a scenario most ecommerce teams recognise. A product goes live with the right title and a price. Three weeks late...
Ecommerce Product Taxonomy: Category Mapping Rules & Guide (2026)
Most ecommerce teams know their taxonomy is a mess. Products miscategorised at import, filters returning garbage results, Google Shopping feeds rejected for category mismatches — these are symptoms of...
What is product data enrichment — and why your catalog can’t convert without it
There’s a moment every growing e-commerce team hits where they realise the problem isn’t that they don’t have product data — it’s that the data they have…...
PIM for B2B Ecommerce: Managing Complex Product Specs, Variants, and Buyer-Specific Catalogs
B2B ecommerce has a product data problem that most PIM conversations underserve. The standard PIM use case described in most guides is implicitly B2C:a…...